Case Study: How VideoToBlog.ai Transformed a Hobby into a Profitable Side Hustle

You love your hobby. You spend your weekends crafting, creating, and perfecting your work.

But when it comes to turning that passion into profit, there’s a wall.

Time.

Making money from your hobby is impossible when you don’t have the time to create content.

Hobby blogging can be a great way to share your passion, but without the right content creation tools, it becomes too time-consuming. Matt Hagens knew this challenge well. He’d been running Obsessed Woodworking, his website for DIY woodworkers, since 2020, sharing tutorials, tips, and project ideas. He had big plans to turn this passion into a reliable income source, generating ad revenue through steady site traffic. But in 2022, Matt faced a new obstacle that made content creation even more essential for his site’s survival: Google’s Helpful Content update.

Practically overnight, his organic traffic plummeted, severely impacting the ad revenue he depended on. 

He quickly realized that to rebuild his audience and keep Obsessed Woodworking profitable, he would need to produce more SEO-friendly blog posts than ever before without sacrificing the quality his readers loved.

To keep his website active and engaging, Matt came up with a creative solution: he used YouTube videos from other woodworkers as the foundation for his blog content. 

Instead of creating videos from scratch, he embedded tutorials and project videos from creators he admired, adding his insights and commentary to make the content relevant for his readers. This approach allowed him to share valuable resources with his audience while saving hours on filming and editing. Plus, by linking back to the original videos, he supported other woodworkers, helping to drive traffic to their channels as well.

This strategy helped Matt keep Obsessed Woodworking active and maintain a steady stream of ad revenue.

When Matt needed to increase his content output, he turned to ChatGPT to help write blog posts based on YouTube transcripts. 

By generating a draft of each post, he hoped to save time and create content more efficiently. But the process was still tedious: he had to manually pull the transcript, edit it to match his style, and add screenshots from the video to make each post visually engaging. The time spent on these extra steps limited how many posts he could realistically produce each day.

Using ChatGPT helped, but it wasn’t enough to scale his content at the level he needed.

Enter: VideoToBlog.ai

VideoToBlog.ai was the game-changer Matt had been searching for.

With a few clicks, he could paste a YouTube link into the platform, and within minutes, VideoToBlog.ai transformed it into a fully formatted, SEO-optimized blog post—complete with screenshots from the video. This simplified process meant Matt could bypass hours of editing, manually adding visuals, and reformatting, saving him valuable time each day.

For the first time, Matt could publish multiple posts daily without sacrificing quality or consistency. With VideoToBlog.ai handling content creation, Matt built a streamlined workflow to drive traffic and increase revenue:

• Publish 5-10 blog posts each day with VideoToBlog.ai reducing each post’s production time to just 5 minutes.

• Drive traffic to the Obsessed Woodworking website by regularly sharing new posts on Facebook and Pinterest.

• Grow his email list quickly through Facebook ads and daily emails, featuring a morning roundup of projects and an evening email with woodworking tips.

• Boost ad revenue through increased website traffic, helping Obsessed Woodworking become a sustainable, profitable side hustle.

Here's a blog post Matt wrote with VideoToBlog.ai:

Why All Hobbyists Need a Tool Like VideoToBlog.ai

VideoToBlog.ai isn’t just for bloggers or big companies—it’s for anyone who dreams of sharing their passion and making money doing what they love. 

But before we go further, let’s clear up a common misconception about building a content-driven business (that many hobbyists - and even business owners - get wrong about content creation).

Creating content for any hobby or business isn’t about having fancy equipment, a huge budget, or hours of free time each week. Between full-time jobs and everyday commitments, there’s almost zero time to film, write, and edit content. 

In reality, it’s about efficiency—using the right content creation tools to make content creation simple, fast, and impactful.

4 Reasons Why VideoToBlog.ai is a Game-Changer for Hobbyists

Reason #1: It creates content quickly. Many hobbyists don’t have hours to spend filming YouTube videos or writing each blog post from scratch. VideoToBlog.ai reduces the time it takes to create a post down to just five minutes, making it easy to publish regularly without sacrificing all your free time.

Reason #2: It prevents burnout (so that you keep loving your hobby). Growing an audience requires a steady stream of content, but hobbyists often hit a wall trying to keep up. VideoToBlog.ai formats each post automatically, ensuring you can keep the quality high without burning out or slowing down.

Reason #3: It boosts reach with SEO-Friendly Posts. If you want your content to be found, it needs to be optimized for search engines. VideoToBlog.ai creates SEO-friendly blog posts without extra effort, allowing your content to reach more people and helping you grow your site’s organic traffic.

Reason #4: It works for any hobby with YouTube content. Whether you’re into woodworking, gardening, art, or cooking, VideoToBlog.ai allows you to turn relevant YouTube videos into polished blog posts. As long as there’s YouTube content in your niche, you can use VideoToBlog.ai to share insights, build an audience, and turn your passion into something profitable.

So we built VideoToBlog.ai to help hobbyists turn their passions into real, revenue-generating assets. 

With VideoToBlog.ai, you can create quality blog content quickly and effectively, sharing your expertise, building a following, and even monetizing your site—no fancy equipment or endless hours required. Think of it as a way to unlock the potential of your hobby without the overwhelming workload.

Because who wouldn’t want a tool that takes their passion and turns it into a streamlined, profitable venture? The value of VideoToBlog.ai speaks for itself.

But we know what you’re thinking now:

“But this won’t work for me because I’m not tech-savvy.”

We’re 100% certain anyone who can copy and paste can use VideoToBlog.ai. Period. 

The platform is designed to be user-friendly, so you don’t need to be a tech expert to create amazing content. 

If you ever feel stuck, we provide a range of tutorials and resources to guide you through the process:

How to Convert YouTube Videos to Blogs

7 Tips To Increase the Quality of Your Generated Blog

How to Create High-Quality Blogs from Tutorial Videos Using AI

How to Create a Website (with blogs) for your YouTube Channel using WordPress

And your blog posts can easily be customized with just a click of a few buttons:

With VideoToBlog.ai, you can focus on sharing your passion without worrying about the technology behind it.

How VideoToBlog.ai Can Be Used Across Any Hobby

These are just a few fun ways any hobbyist can use VideoToBlog.ai to share their passion and create great content online:

• Resource Sharing. Compile videos that highlight useful resources—like books, websites, or tools—into a comprehensive blog post. This resource guide can serve as a valuable reference for your readers, helping them discover new materials to enhance their hobby. By curating content, you demonstrate your expertise and commitment to supporting your audience.

• Seasonal Guides. Create seasonal content by turning videos related to specific times of the year, such as planting in spring or holiday crafts, into informative blog posts. This approach allows you to provide timely advice that your audience can apply immediately. It also positions your blog as a go-to resource throughout the year.

• Interviews. Convert interviews with experts or fellow hobbyists into informative articles that provide valuable insights. These interviews can cover a variety of topics, from tips and tricks to personal experiences in the hobby. By showcasing diverse perspectives, you enrich your content and engage your audience more deeply.

• Personal Stories. Turn personal journey videos into inspiring blog posts that detail your evolution in the hobby. Sharing your successes and challenges can resonate with readers and motivate them to pursue their interests. This connection builds a sense of community and encourages others to share their stories too.

• Weekly Tips. Share quick tips or hacks in video format, then convert them into short, easily digestible blog posts. These bite-sized pieces of content can keep your audience engaged and coming back for more. Regularly posting tips also establishes you as a reliable source of knowledge in your hobby.

• Gear Reviews. Create informative blog posts from video reviews of tools, materials, or equipment related to your hobby. These reviews can help potential buyers understand the pros and cons of each item, ultimately aiding them in making informed decisions. Including personal experiences and tips for usage can further enhance the value of these posts.

• Tutorial Series. Break down complex hobbies into a series of videos, such as multi-part woodworking projects or cooking techniques. By converting these videos into sequential blog posts, you can guide readers through each step in detail. This format allows readers to follow along easily and encourages them to engage with your content over time.

VideoToBlog.ai Helps Everyone Create Great Content

VideoToBlog.ai isn’t just for hobbyists. 

It’s a powerful tool for bloggers, churches, real estate agents, marketing agencies, and attorneys looking to create engaging content quickly. Whether you’re turning sermon videos into blog posts or converting real estate walkthroughs into informative articles, VideoToBlog.ai makes it easy. Many professionals use it to save time and connect with their audience effectively. 

With this tool, you can transform your video content into valuable resources for any audience.